Product Quantum (Rs. Cr) Long Term Rating Short Term Rating
Bank Loan Ratings 143.14 ACUITE BBB | Negative | Reaffirmed -
Total Outstanding 143.14 - -
Total Withdrawn 0.00 - -
 
Rating Rationale

Acuite has reaffirmed its long-term rating of 'ACUITE BBB' (read as ACUITE triple B) on the Rs. 143.14 crore bank facilities of PBI India Private Limited (PIPL). The outlook is revised from 'Stable' to 'Negative'.

Rationale for rating reaffirmation
The revision in outlook to ‘Negative’ reflects the weakening of company’s financial risk profile in FY2025, driven by a sharp decline in operating margins due to elevated input and logistics costs. Net losses and increased debt from recent capex have further strained coverage metrics. The rating continues to factor in the inherent risks of the flour milling industry, including margin volatility, regional concentration, and competitive pressures. However, it draws comfort from the company’s established operational track record, experienced promoters, and stable revenues supported by capacity expansion. The company’s ability to generate adequate profitability and thereby improving financial risk profile and liquidity remain key monitorable.


About the Company

PBI India Private Limited (PIPL) was incorporated in 1980, runs a flour mill at Jammu & Kashmir and sells wheat and wheat products in Jammu & Kashmir and Punjab. The company, promoted by Mr. Sanjay Puri, Mrs. Anjali Puri, Mr. Archit Puri and Mr. Shubham Puri has an installed capacity of approximately 1422166 Quintals per annum. The company manufactures flour and flour products such as atta, bran, maida, sooji, besan and dalia and sells the same under the ‘PMark’ brand name in Jammu & Kashmir and Punjab. It also provides tanker transportation services for Indian Oil Limited, carrying the petroleum products.

 
Unsupported Rating
­Not Applicable
 
Analytical Approach
­­Acuité has considered the standalone business and financial risk profile of PIPL to arrive at the rating.
 
Key Rating Drivers

Strengths

Long track record of operations and experienced management
PIPL was incorporated in 1980 by Mr. A. K. Puri, Mr. Sanjay Puri, and Mrs. Anjali Puri. Currently, the company is managed by Mr. Sanjay Puri, Mrs. Anjali Puri, Mr. Archit Puri, and Mr. Shubham Puri, who together have over three decades of experience in the business. This experience has helped PIPL build strong, long-term relationships with its customers and suppliers. PIPL sources its raw materials such as wheat from the Food Corporation of India (FCI) and other raw materials like split chickpeas (chana dal) for besan from local farmers in Punjab. The company mainly sells its products to local wholesalers. Acuité believes that PIPL will continue to use its management's experience to maintain and further develop healthy relationships with its customers and suppliers.

Efficient Working Capital Management
Working capital management continues to be efficient,  there has been a slight improvement in the working capital cycle. Gross Current Assets (GCA) stood at 61 days in FY2025 (Provisional), marginally lower than 64 days in FY2024. The inventory holding period decreased to 28 days from 34 days, primarily due to stocking requirements used for the new unit. However, the receivables cycle remained efficient, with debtor days at 29 days in FY25 (prov.) slightly 27 days in the previous year. Further, the bank limit utilisation stood moderate at ~75 per cent for six months ending September 2025. Acuite expects working capital operations to remain stable over the medium term, supported by an efficient collection mechanism and controlled inventory levels. The company’s ability to maintain low debtor days and manage inventory effectively continues to support its liquidity and operational efficiency.


Weaknesses

Consistent growth in revenues albeit subdued profitability
The company has continued improvement in its revenues which stood at Rs. 581.67 Cr. in FY2025 (Prov.) from Rs. 430.54 Cr. in FY2024, marking a growth of approximately 35.10 per cent. This increase is driven by higher price realizations and volume growth, supported by the commissioning of a new flour mill unit in February 2024. The expansion has enabled the company to cater to increased demand and improve production efficiency. The operating profit margin has decline’ to 1.58 per cent In FY2025 (Prov.) from 4.93 per cent in FY2024. The decline is attributable to increase in raw material employee cost and selling expenses (this mainly includes vehicle maintenance & loading expenses) as a per cent of sales. Further for 5MFY2026 the company has generated revenue of Rs. 274.25 Cr. while EBITDA margin stood at ~4 per cent. Company reported PAT level losses to the tune of Rs. 6.61 Cr mainly due to higher depreciation costs in FY25 as the capex made for flour mill got operational in March 2024.

Moderate Financial Risk Profile
The financial risk profile of the company remains moderate, supported by a healthy increase in net worth and stable gearing levels. The tangible net worth declined to Rs. 54.93 Cr. as on March 31, 2025 (Prov) from Rs. 61.54 Cr. in the previous year, primarily due to losses of current year of Rs.6.61 Cr. The total debt of the company stood at Rs. 111.13 Cr. in FY2025 (prov.) and Rs. 108.35 Cr. in FY2024. The total debt comprises of Rs. 33.19 Cr. long term debt, Rs. 6.35 Cr. USL from directors, Rs. 63.93 Cr. short term debt and Rs. 7.66 Cr. current portion of long-term debt. Gearing deteriorated marginally and stood at 2.02 times as on March 31, 2025 as compared to 1.76 times as on March 31, 2024, indicating prudent debt management. The Total Outside Liabilities to Tangible Net Worth (TOL/TNW) ratio improved to 2.47 times from 1.90 times, reflecting a stronger capital base. Debt protection metrics also deteriorated with the Interest Coverage Ratio (ICR) stood at 1.73 times as compared to 6.43 times respectively in FY25 (prov.) and Debt Service Coverage Ratio stood at 0.84 times and 2.86 times respectively in FY24. The company continues to benefit from financial support extended by the promoters through unsecured loans, which adds to its financial flexibility.

Fragmented and competitive industry buoyed by geographical concentration risk

Jammu & Kashmir continues to be the company’s key market, which is expected to continue in the future also exposing it to geographical concentration risk. The Indian flour milling industry is highly fragmented with organized and small regional players. Local mills are facing competition from branded packaged atta manufacturers due to increased awareness of hygiene and convenience. The market comprises a few national players, a large number of regional players, and private-label brands with varying geographical presence. Multiple players in the segment selling a commoditized product limit the pricing capability of the company.

Rating Sensitivities
  •  
  • bility to scale up operations in commensurate with the capacity addition while improving profitability.
  • Any significant elongation in working capital operations.
  • Change in financial risk profile
  •  
 
Liquidity Position
Adequate

The company’s liquidity position stood sufficient. The company generated cash accruals of Rs. 8.09 Cr. in FY2025 (prov.) against repayment obligations of Rs. 11.47 Cr. The repayment obligation will be funded through unencumbered cash and bank balances. For FY2026 and FY2027, the company is expected to generate Rs. 14 to 17.5 Cr. cash accruals against repayment obligations of Rs. 6.93 Cr. The increase in accruals is expected to support the commencement of repayment for the term loan taken for capex. The fund-based limits remained moderately utilised at ~75 per cent over the six months ended September 2025. The current ratio stood at 1.03 times as on March 31, 2025 (prov.), compared to 1.08 times in the previous year. Overall, the company is expected to maintain an adequate liquidity position, supported by steady accruals and efficient working capital management.

 
Outlook: Negative
­
 
Other Factors affecting Rating
­None
 

Particulars Unit FY 25 (Provisional) FY 24 (Actual)
Operating Income Rs. Cr. 581.67 430.54
PAT Rs. Cr. (6.61) 12.43
PAT Margin (%) (1.14) 2.89
Total Debt/Tangible Net Worth Times 2.02 1.76
PBDIT/Interest Times 1.73 6.43
Status of non-cooperation with previous CRA (if applicable)
­Not Applicable
 
Any other information
­None
 
Applicable Criteria
• Default Recognition :- https://www.acuite.in/view-rating-criteria-52.htm
• Manufacturing Entities: https://www.acuite.in/view-rating-criteria-59.htm
• Application Of Financial Ratios And Adjustments: https://www.acuite.in/view-rating-criteria-53.htm

Note on complexity levels of the rated instrument

Date Name of Instruments/Facilities Term Amount (Rs. Cr) Rating/Outlook
07 Aug 2024 Term Loan Long Term 46.97 ACUITE BBB | Stable (Reaffirmed)
Cash Credit Long Term 40.00 ACUITE BBB | Stable (Assigned)
Stand By Line of Credit Long Term 3.60 ACUITE BBB | Stable (Reaffirmed)
Cash Credit Long Term 29.00 ACUITE BBB | Stable (Reaffirmed)
Covid Emergency Line. Long Term 1.57 ACUITE BBB | Stable (Assigned)
Working Capital Demand Loan (WCDL) Long Term 2.16 ACUITE BBB | Stable (Assigned)
Working Capital Demand Loan (WCDL) Long Term 19.84 ACUITE BBB | Stable (Reaffirmed)
09 Nov 2023 Cash Credit Long Term 29.00 ACUITE BBB | Stable (Reaffirmed)
Stand By Line of Credit Long Term 3.60 ACUITE BBB | Stable (Reaffirmed)
Term Loan Long Term 51.75 ACUITE BBB | Stable (Reaffirmed)
Proposed Long Term Bank Facility Long Term 15.06 ACUITE BBB | Stable (Reaffirmed)
11 Aug 2022 Proposed Short Term Bank Facility Short Term 0.18 ACUITE A3+ (Assigned)
Stand By Line of Credit Long Term 3.60 ACUITE BBB | Stable (Reaffirmed)
Term Loan Long Term 0.58 ACUITE BBB | Stable (Reaffirmed)
Covid Emergency Line. Long Term 5.30 ACUITE BBB | Stable (Reaffirmed)
Warehouse Receipt Financing Long Term 10.00 ACUITE BBB | Stable (Reaffirmed)
Term Loan Long Term 41.07 ACUITE BBB | Stable (Reaffirmed)
Term Loan Long Term 9.68 ACUITE BBB | Stable (Assigned)
Cash Credit Long Term 29.00 ACUITE BBB | Stable (Reaffirmed)
20 Apr 2022 Cash Credit Long Term 27.65 ACUITE BBB | Stable (Reaffirmed)
Cash Credit Long Term 1.35 ACUITE BBB | Stable (Assigned)
Term Loan Long Term 1.50 ACUITE BBB | Stable (Reaffirmed)
Stand By Line of Credit Long Term 3.60 ACUITE BBB | Stable (Reaffirmed)
Warehouse Receipt Financing Long Term 50.00 ACUITE BBB | Stable (Assigned)
Covid Emergency Line. Long Term 5.45 ACUITE BBB | Stable (Assigned)
­

Lender’s Name ISIN Facilities Date Of Issuance Coupon Rate Maturity Date Quantum
(Rs. Cr.)
Complexity Level Rating
State Bank of India Not avl. / Not appl. Cash Credit Not avl. / Not appl. Not avl. / Not appl. Not avl. / Not appl. 40.00 Simple ACUITE BBB | Negative | Reaffirmed | Stable to Negative
State Bank of India Not avl. / Not appl. Cash Credit Not avl. / Not appl. Not avl. / Not appl. Not avl. / Not appl. 29.00 Simple ACUITE BBB | Negative | Reaffirmed | Stable to Negative
Not Applicable Not avl. / Not appl. Proposed Long Term Bank Facility Not avl. / Not appl. Not avl. / Not appl. Not avl. / Not appl. 7.91 Simple ACUITE BBB | Negative | Reaffirmed | Stable to Negative
State Bank of India Not avl. / Not appl. Stand By Line of Credit Not avl. / Not appl. Not avl. / Not appl. Not avl. / Not appl. 3.60 Simple ACUITE BBB | Negative | Reaffirmed | Stable to Negative
State Bank of India Not avl. / Not appl. Term Loan Not avl. / Not appl. Not avl. / Not appl. 30 Sep 2030 40.63 Simple ACUITE BBB | Negative | Reaffirmed | Stable to Negative
State Bank of India Not avl. / Not appl. Working Capital Demand Loan (WCDL) Not avl. / Not appl. Not avl. / Not appl. Not avl. / Not appl. 22.00 Simple ACUITE BBB | Negative | Reaffirmed | Stable to Negative

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