Product Quantum (Rs. Cr) Long Term Rating Short Term Rating
Bank Loan Ratings 12.50 ACUITE BBB | Stable | Reaffirmed -
Bank Loan Ratings 87.50 ACUITE BBB | Stable | Assigned -
Total Outstanding Quantum (Rs. Cr) 100.00 - -
Total Withdrawn Quantum (Rs. Cr) 0.00 - -
 
Rating Rationale

Acuité has reaffirmed its long-term rating of ‘ACUITE BBB’ (read as ACUITE Triple B) on the Rs.12.50 crore bank facilities of Om Shri Shubh Labh Agritech Pvt Ltd (OSSATL).
Further, Acuité has also assigned its long-term rating of ‘ACUITE BBB’ (read as ACUITE triple B) on Rs. 87.50 crore bank facilities of Om Shri Shubh Labh Agritech Pvt Ltd (OSSATL). The outlook is ‘Stable’.

Rationale for reaffirmation
The rating assigned takes into consideration the established market position of the company in the FMCG industry. The ratings also draws comfort from long and extensive experience of the promoters in the aforementioned industry and augmentation in business risk profile along with sustained growth in scale of operations over the years despite the onset of covid-19 pandemic. The rating also factors the healthy financial risk profile and adequate liquidity position of the company. However, these strengths of the company are partially offset by thin profitability margins due to presence in a highly fragmented and competitive industry.


About Company

Incorporated in 2017, Om Shri Shubh Labh Agritech Pvt Ltd (OSSATL) is promoted by Mr.Girraj Bansal. OSSATL is engaged in trading, repackaging and manufacturing of dry fruits, wheat, pulses, cereals, spices etc. Apart from trading the company also engages in processing of various types of wheat flour. It has two manufacturing plants located at Banmore and Malanpur in Madhya Pradesh with a capacity of 200 MT per day. The company also sells a wide range of products like atta, poha pulses, spices etc under the brand name ‘Smart Wife’
 

 
About the Group

Om Shri Shubh labh group is engaged in trading, repackaging of various FMCG products, processing of wheat flour and extraction of edible oil. It has four group companies- Om Shri Shubh labh Agrifresh Private Limited (OSSAF), Om Shri Shubh Labh Agritech Retailers Pvt Ltd(OSSAR), Shri Paramsukh Edible Foods Pvt Ltd (SPEF) and BP Foods (BPF) OSSAF is engaged in trading of fruits and vegetables. OSSAR is engaged in operating a retail chain- ‘C-mart’. The company has 27 retail stores across Uttar Pradesh, Haryana, Noida and Gaziabad. SPEF is engaged in extraction of oil from mustard seeds. It sells this edible oil under the brand name "Smart Wife'. The company has a plant located in Gwalior with a capacity of processing 40 MT seeds per day. BPF is engaged in processing of various wheat flour. Its sells the flour under its brand 'Double Trishul'. The company has five plants located across Madhya Pradesh with a total capacity of 1800 MT per day. BPF was acquired by the promoters of OSSATL in September 2020 form NCLT. All these companies are 100% held by the promoters of OSSATL.
 

 

Analytical Approach

Extent of Consolidation
•Full Consolidation
Rationale for Consolidation or Parent / Group / Govt. Support

Acuité has considered the consolidated business and financial risk profiles of Om Shri Shubh Labh Agritech Pvt Ltd (OSSATL), Om Shri Shubh labh Agrifresh Private Limited (OSSAF), Om Shri Shubh Labh Agritech Retailers Pvt Ltd (OSSAR), Shri Paramsukh Edible Foods Pvt Ltd (SPEF) and BP Foods (BPF) to arrive at this rating. The consolidation is in view of the common management, strong operational linkages between the entities and the group is herein referred to as Om Shri Shubh Labh Group (OSSLG)
 

Key Rating Drivers

Strengths

Established track record of operations with experienced management
OSSLG is based out of Madhya Pradesh and was incorporated in the year 2017. The company is promoted by Mr. Girraj Bansaol who have been engaged in the FMCG industry for more than a decade. The extensive experience of the promoters has helped the company to established long and healthy relationships with reputed customers and suppliers over the years. The key customers of the company include names such as Patanjali Agro India Pvt Ltd, Patanjali Ayurved Ltd and Ruchi Soya Industries Ltd.
Acuité believes that the promoter's experience and reputed clientele is expected to support in improvement of its business risk profile over the medium term.

Healthy operating performance
Om Shri Shubh Labh Group (OSSLG) has recorded a stable growth in its performance with a y-o-y growth of 0.95 percent in FY22. Revenue of the company stood at Rs.2382.68 crore in FY22 (Prov.) as against Rs.2360.15 crore in FY21.  Operating profit margin of the group is rangebound between 0.9-1.5 percent. Operating margin improved by 37.01 bps and stood at 1.40 precent in FY22 (Prov.) as against 1.03 percent in FY21. PAT margin of the company in FY21 stood at 5.5%. Such high PAT margins are because of write back of liability in excess of settlement amount as per the resolution plan in BP Foods. The normalised PAT margin for FY2021 excluding the write backs stood at 0.43% in FY2021. PAT margin of the company stood at 0.65 percent in FY22 (Prov.) as against 0.43 percent in FY21. OSSLG has recorded sales of Rs. 726.44 crore till August 2022.
Acuité believes that the business risk profile of the company is likely to continue to improve on the back of reputed clientele and healthy demand expected over the near to medium term.

Healthy financial risk profile
Financial risk profile of OSSALG is healthy with a modest net worth, low gearing and comfortable debt protection metrics. Tangible networth of the company stood at Rs.120.61 Cr. as on 31st March 2022 (Prov.) as against Rs.105.08 Cr as on 31st March, 2021. Networth of the company has strengthened over the years on account of accretion of profits to reserves.Gearing of the company stood at 0.60 times as on 31st March, 2022 (Prov.) as against 0.74 times as on 31st March, 2021. Gearing of the company has increased in FY21 on account of additional debt on account of acquisition of BP foods. TOL/TNW of the company stood at 2.27 times as on 31 March, 2022 (Prov.) as against 2.83 times as on 31st March, 2021. Debt protection metrics remain comfortable with Debt service coverage ratio (DSCR) at 6.59 times in FY2022 (Prov.) as against 23.61 times in FY2021. Interest Coverage ratio (ICR) stood at 8.93 times in FY2022 (Prov.) as against 3.21 times in FY2021.
Acuite believes that the financial risk profile is likely to remain healthy in the absence of any debt-funded capital expenditure.

Efficient working capital operation
Working capital operations of the group is efficient with GCA days of 48 days in FY22 (Prov.) as against 49 days in FY21. GCA days of the company are driven by debtor collection period. Debtor collection period of the group stood at 40 days in FY22 (Prov.) as against 35 days in FY21. Inventory holding period stood at 3 days in FY22 (Prov.) as against 9 days in FY21. The creditor days of the group stood at 30 days in FY2022 (Prov.) as against 33 days in FY2021.
Acuite believes that the working capital operations of the group will remain efficient in the medium term and will continue to remain a key rating sensitivity.

 

Weaknesses

Thin profitability margins along with highly fragmented and competitive industry
The industry is marked by presence of large number of organized and unorganized players in the industry. The industry is intensely competitive and fragmented because of low entry barriers and moderate capital requirements. The operating profit margins of the company remained low at 1.20% in FY2021 as against 0.80% in FY2020. The high competitive industry further limits the pricing flexibility and exerts pressures on the margins of all participants.

 

Rating Sensitivities

Improvement in the scale of operations while maintaining its profitability margin at current level
Stretch in the working capital cycle leading to stretched liquidity position

 
Material Covenants
­None
 
Liquidity: Adequate

Liquidity of the group is adequate with sufficient net cash accruals as against the debt repayment obligation. Net cash accruals of the company stood at Rs. 25.61 crore as against debt repayment obligation of Rs.0.53 crore in FY22. The company is expected to generate net cash accruals in the range of Rs.28.82-29.55 crore as against debt repayment obligation of Rs. 5.23-4.87 crore. Cash credit limit of Rs. 25 crore remained fully utilised for 6 months ended August 2022. The company also has Rs. 34 crore of CC limits against warehouse receipts which remain unutilised. The company maintains unencumbered cash balance of Rs.2.73 crore as on 31st March 2022.
Acuité believes that the liquidity of the group is likely to remain adequate over the medium term on account of healthy cash accruals against its maturing debt obligations.

 
Outlook: Stable

­Acuité believes that OSSATL will continue to maintain a ‘Stable’ outlook over the medium term owing to its experienced and technically qualified management. The outlook may be revised to 'Positive' if the company reports significant improvement in revenue and scale of operations while maintaining operating profitability, leading to higher cash accruals. Conversely, the outlook may be revised to 'Negative' if the company registers decline in revenue and profitability leading to lower than expected cash accruals or deterioration in the financial risk profile or higher than expected working capital borrowings.

 
Other Factors affecting Rating
­None
 

Particulars Unit FY 22 (Actual) FY 21 (Actual)
Operating Income Rs. Cr. 2382.68 2360.15
PAT Rs. Cr. 15.53 129.81
PAT Margin (%) 0.65 5.50
Total Debt/Tangible Net Worth Times 0.60 0.74
PBDIT/Interest Times 8.93 25.21
Status of non-cooperation with previous CRA (if applicable)
­None
 
Any Other Information
­None
 
Applicable Criteria
• Application Of Financial Ratios And Adjustments: https://www.acuite.in/view-rating-criteria-53.htm
• Default Recognition: https://www.acuite.in/view-rating-criteria-52.htm
• Trading Entitie: https://www.acuite.in/view-rating-criteria-61.htm

Note on Complexity Levels of the Rated Instrument
https://www.acuite.in/view-rating-criteria-55.htm

Date Name of Instruments/Facilities Term Amount (Rs. Cr) Rating/Outlook
22 Jun 2022 Cash Credit Long Term 12.50 ACUITE BBB | Stable (Assigned)
­

Lender’s Name ISIN Facilities Date Of Issuance Coupon Rate Maturity Date Quantum (Rs. Cr.) Complexity Level Rating
Bank of Baroda Not Applicable Cash Credit Not Applicable Not Applicable Not Applicable 12.50 Simple ACUITE BBB | Stable | Reaffirmed
Bank of Baroda Not Applicable Cash Credit Not Applicable Not Applicable Not Applicable 12.50 Simple ACUITE BBB | Stable | Assigned
Not Applicable Not Applicable Proposed Long Term Bank Facility Not Applicable Not Applicable Not Applicable 41.00 Simple ACUITE BBB | Stable | Assigned
Bank of Baroda Not Applicable Warehouse Receipt Financing Not Applicable Not Applicable Not Applicable 19.00 Simple ACUITE BBB | Stable | Assigned
State Bank of India Not Applicable Warehouse Receipt Financing Not Applicable Not Applicable Not Applicable 15.00 Simple ACUITE BBB | Stable | Assigned

Contacts
Analytical Rating Desk
About Acuité Ratings & Research

Acuité Ratings & Research Limitedwww.acuite.in