Product Quantum (Rs. Cr) (SEBI) Quantum (Rs. Cr) (Other FSR) Long Term Rating Short Term Rating Regulated By
Bank Loan Ratings 0.00 100.00 ACUITE BBB- | Stable | Reaffirmed - RBI
Non Convertible Debentures (NCD) 0.00 50.00 ACUITE BBB- | Stable | Assigned - MCA
Non Convertible Debentures (NCD) 0.00 50.00 ACUITE BBB- | Stable | Reaffirmed - MCA
Total Outstanding 0.00 200.00 - - -
Total Withdrawn 0.00 0.00 - - -
Note:- For activities or ratings of instruments falling under the purview of Financial Sector Regulators other than SEBI, the grievance / dispute redressal mechanisms and investor protection mechanisms provided by SEBI shall not be available.
 
Rating Rationale

­Acuité has reaffirmed the long-term rating of ‘ACUITE BBB-’ (read as ACUITE triple B minus) on the Rs. 100.00 crore bank facilities of Lulu Financial Services (India) Private Limited (LFSPL). The outlook is ‘Stable’.

Acuité has reaffirmed the long-term rating of ‘ACUITE BBB-’ (read as ACUITE triple B minus) on the Rs. 50.00 crore NCD facilities of Lulu Financial Services (India) Private Limited (LFSPL). The outlook is ‘Stable’.

Acuité has assigned the long-term rating of ‘ACUITE BBB-’ (read as ACUITE triple B minus) on the Rs. 50.00 crore NCD facilities of Lulu Financial Services (India) Private Limited (LFSPL). The outlook is ‘Stable’.

Rationale for rating
The rating continues to factor in LFSPL’s strong parentage, adequate capitalization levels, increasing scale of operations as well as healthy asset quality metrics. LFSPL benefits from strong parentage as part of the Lulu Group. The networth of the company stood at Rs. 68.04 Cr. (provisional) as on March 31, 2026 as compared to Rs. 41.42 Cr. as on March 31, 2025 owing to regular capital infusions by promoter group. There has been a significant growth of ~195 percent YoY in the AUM to Rs. 203.35 Cr. (provisional) as on March 31, 2026 from Rs. 68.85 Cr. as on March 31, 2025. The total disbursements during FY2026(provisional) stood at Rs. 826.39 Cr. as against Rs. 220.13 Cr. during FY2025. The GNPA and NNPA stood at 0.08 percent and 0.05 percent, respectively, as on March 31, 2026 (provisional) and 1.09 percent and 0.20 percent, respectively, as on March 31, 2025. The rating is, however, constrained by modest scale of operations, geographical concentration, limited borrowing profile and subdued earning profile. LFSPL is now present in three states namely, Kerala, Tamil Nadu and Karnataka, and has achieved break-even by declaring a PAT of Rs. 1.62 Cr. during FY2026 (provisional) as compared to a loss of Rs. 2.02 Cr. during FY2025 and a loss of Rs. 3.09 Cr. during FY2024.
Going forward, the company’s ability to profitably scale-up its operations while maintaining the asset quality will be a key monitorable.

About the company
­Incorporated in 2018, Lulu Financial Services (India) Private Limited has its registered office in Kerala. The company is engaged in lending services by providing gold loans, business loans, MSME loans, personal loans and consumer durable loans to MSMEs, traders and the common man. Lulu Financial Holdings Limited is a UAE based holding company, investing in financial services and products and holds majority stake in Lulu Financial Services (India) Private Limited. LFSPL operates in Kerala Tamil Nadu and Karnataka, and has 66 branches as on March 31, 2026.
 
Unsupported Rating
­Not applicable
 
Analytical Approach
­­Acuité has considered standalone business and financial risk profile of LFSPL to arrive at the rating.
 
Key Rating Drivers

Strength
­­Strong Parentage and Experienced Management
Mr. M. A. Yusuff Ali is the founder, Chairman, and Managing Director of LuLu Group International, a UAE-headquartered multinational conglomerate with diversified interests spanning retail, real estate, logistics, food processing, and hospitality. The Group has grown into a global enterprise operating over 250 hypermarkets and shopping malls across the GCC, Egypt, India, Indonesia, and Malaysia, employing more than 65,000 people and generating annual revenues exceeding US $8 billion (Rs.70,000 crore).
LuLu Financial Holdings Limited which has a networth of ~43 million USD and PAT of ~2 million USD for CY2023, is the holding company of Lulu Financial Services (India) Private Limited. Currently, the company has four directors, namely; Mr. Surendran Amittathody, (Managing Director & CEO) with over 40 years of banking experience and joined LuLu Financial Group in 2015 as General Manager, Mr. Richard Wason (Director), a member of ICAI with 30 years of experience in the financial services field, Mr. Unnikrishnan Menon (Director), holding over 30 years of extensive cross-functional experience in Corporate & Commercial Banking, Credit & Financial Analysis, Trade Finance, Credit Administration, Retail / Consumer Banking and related areas across the Banking Sector and Mr. Mathew Vilayil (Director), who is a seasoned banker with over four decades of expertise and exposure across the whole gamut of banking and financial management.
Acuité believes that the company will continue to benefit from its established presence and experience of the promoters.

Growth in AUM and Disbursements while maintaining healthy Asset Quality
There has been a significant growth of ~195 percent YoY in the AUM to Rs. 203.35 Cr. (provisional) as on March 31, 2026 from Rs. 68.85 Cr. as on March 31, 2025. The total disbursements during FY2026(provisional) stood at Rs. 826.39 Cr. as against Rs. 220.13 Cr. during FY2025. The GNPA (90+dpd) and NNPA stood at 0.08 percent and 0.05 percent, respectively, as on March 31, 2026 (provisional) as against 1.09 percent and 0.20 percent, respectively, as on March 31, 2025. Majority of the loan portfolio (~99 percent as on March 31, 2026) is attributed to gold loans and the on-time dpd profile has remained in the range of 89 – 99 percent from FY2022 till FY2026.
Going forward, as the company scales up its business operations in existing and newer geographies, maintaining asset quality would be a key monitorable.

Adequate Capital Structure
The networth of the company stood at Rs. 68.04 Cr. (provisional) as on March 31, 2026 as compared to Rs. 41.42 Cr. as on March 31, 2025 (Rs. 18.44 Cr. as on March 31, 2024) owing to regular capital infusions by promoter group. The entity received Rs. 25 Cr. of capital infusion in H1FY2026 and is expected to receive Rs. 25 Cr. in H1FY2027. The company’s CAR stood at 34.73 percent as on March 31, 2026(provisional) and 59.68 percent as on March 31, 2025. The company has grown and diversified its borrowing profile by availing term loans and issuing NCDs, which has increased the total borrowings from Rs. 45.78 Cr. as on March 31, 2025 to Rs. 154.57 Cr. (provisional) as on March 31, 2026. Subsequently, the gearing levels stands at 2.27 times (provisional) as on March 31, 2026 as compared to 1.11 times as on March 31, 2025.
Going forward, the company’s ability to maintain a healthy capital structure through efficient resource mobilisation will be a key monitorable.

Weakness
­High geographical concentration
The company got incorporated in 2018 with operations commencing in Kerala FY2022 onwards. LFSPL’s has its presence in majorly two states; Kerala (~27 percent) and Tamil Nadu (~63 percent) with a branch base of 66 as on March 31, 2026. The entity has expanded its operations into Karnataka in H2FY2026, however major operations are yet to commence. The company’s operations are expected to remain confined to the South region.
Acuité believes that geographical concentration will continue to weigh on the company’s credit profile.
 
Subdued earning profile; albeit improving
The company has achieved break-even by declaring a PAT of Rs. 1.62 Cr. (provisional) during FY2026 as compared to a loss of Rs. 2.02 Cr. during FY2025 and a loss of Rs. 3.09 Cr. during FY2024. As the company is in the nascent stage of operations, the costs attributed to recruit necessary personnel and establishing its presence via branch expansion, the past record of the company’s earning profile remains weak.
Going forward, the company’s ability to profitably scale-up its operations while maintaining the asset quality will be a key monitorable.

Rating Sensitivity

Potential triggers (individual or collective) for an upward rating action:
  • ­­Significant growth in scale of operations as denoted by AUM, disbursements and branch expansion
  • Sustained improvement in the earning profile
Potential triggers (individual or collective) for a downward rating action:
  • Deterioration in asset quality metrics as reflected by the on-time portfolio, GNPA and NNPA
  • High gearing on a sustained basis of more than 4 times and low liquidity buffers­
All Covenants
  1. Maintain Capital Adequacy Ratio & Tier 1 of not less than 20% or any other higher threshold as may be prescribed by the RBI from time to time, whichever is higher
  2. Total Debt to Adjusted Tangible Net Worth (ATNW) should not exceed 4 times subject to a minimum AUM of INR 400 Cr. In all other cases, total Debt to ATNW should not exceed 3.50 times
  3. PAT is non-negative for any financial quarter
  4. Gross NPA not to exceed 2.50%
  5. Net NPA not to exceed 1%
  6. Undertake Equity Infusion of INR 25 Cr. by September 2026
  7. No Cumulative ALM mismatches
  8. The Gold Loan portfolio should consistently represent atleast 90% of the total loan book
  9. Maintain minimum liquidity amount (Unencumbered Cash) equivalent to its liabilities for the immediately succeeding 1 month, after including put options/interest resets on the liabilities of the company
  10. The issuer shall not prepay any loans or redeem NCDs, voluntarily or mandatorily before its stated maturity such that it leads to a negative mismatch on cumulative basis in any of the buckets of ALM statement upto the residual tenor of the Debentures after including put options/interest resets on the liabilities. Unutilized bank lines, undisbursed committed sanctions of the company and cash credit limits shall not be taken into account while testing the same.
  11. Total-related party transactions where the issuer has the obligation not to exceed 10% of the Networth in any financial year; no transaction in case the obligation to pay is on the related party. Funds received from related parties shall be permissible, provided such inflows are recorded as liabilities in the ordinary course of business.
  12. Any other additional covenant as may be mutually agreed and shall form part of the transaction documents.
 
Liquidity Position
Adequate
­LFSPL’s overall liquidity profile remains adequate with no negative cumulative mismatches as per ALM dated March 31, 2026 in the near to medium term. As per the ALM statement dated March 31, 2026, total debt obligations stood at Rs. 80.66 crore up to the one-year period against expected inflows of Rs. 219.29 crore over the same period, resulting in a cumulative positive mismatch of Rs. 138.62 crore up to one year. Additionally, the cash and bank balances stood at Rs. 9.90 Cr. (provisional) as on March 31, 2026. 
 
Outlook: Stable
­
 
Other Factors affecting Rating
­None
 
Key Financials - Standalone / Originator
­
Particulars Unit FY26(Provisional) FY25(Actual)
Total Assets Rs. Cr. 227.18 89.89
Total Income* Rs. Cr. 14.96 6.42
PAT Rs. Cr. 1.62 (2.02)
Net Worth Rs. Cr. 68.04 41.42
Return on Average Assets (RoAA) (%) 1.02 (2.77)
Return on Average Net Worth (RoNW) (%) 2.97 (6.75)
Debt/Equity Times 2.27 1.11
Gross NPA (%) 0.08 1.09
Net NPA (%) 0.05 0.20
*Total income equals to Net Interest Income plus other income
 
Status of non-cooperation with previous CRA (if applicable):
­Not applicable
 
Any other information
­None
 
Applicable Criteria
• Application Of Financial Ratios And Adjustments: https://www.acuite.in/view-rating-criteria-53.htm
• Default Recognition: https://www.acuite.in/view-rating-criteria-52.htm
• Non-Banking Financing Entities: https://www.acuite.in/view-rating-criteria-44.htm
Note on complexity levels of the rated instrument

Date Name of Instruments/Facilities Term Amount (Rs. Cr) Rating/Outlook
03 Dec 2025 Secured Overdraft Long Term 5.00 ACUITE BBB- | Stable (Reaffirmed)
Secured Overdraft Long Term 10.00 ACUITE BBB- | Stable (Reaffirmed)
Cash Credit Long Term 5.00 ACUITE BBB- | Stable (Reaffirmed)
Term Loan Long Term 4.44 ACUITE BBB- | Stable (Reaffirmed)
Cash Credit Long Term 10.00 ACUITE BBB- | Stable (Reaffirmed)
Term Loan Long Term 3.46 ACUITE BBB- | Stable (Reaffirmed)
Term Loan Long Term 4.58 ACUITE BBB- | Stable (Reaffirmed)
Proposed Long Term Bank Facility Long Term 57.52 ACUITE BBB- | Stable (Reaffirmed)
Proposed Non Convertible Debentures Long Term 50.00 ACUITE BBB- | Stable (Assigned)
11 Nov 2025 Secured Overdraft Long Term 5.00 ACUITE BBB- | Stable (Assigned)
Secured Overdraft Long Term 10.00 ACUITE BBB- | Stable (Assigned)
Proposed Long Term Bank Facility Long Term 62.10 ACUITE BBB- | Stable (Assigned)
Cash Credit Long Term 5.00 ACUITE BBB- | Stable (Assigned)
Term Loan Long Term 4.44 ACUITE BBB- | Stable (Assigned)
Cash Credit Long Term 10.00 ACUITE BBB- | Stable (Assigned)
Term Loan Long Term 3.46 ACUITE BBB- | Stable (Assigned)
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Lender’s Name ISIN Facilities Listing Status Regulated By Date Of Issuance Coupon Rate Maturity Date Quantum
(Rs. Cr.)
Complexity Level Rating
Federal Bank Limited Not avl. / Not appl. Cash Credit Unlisted RBI Not avl. / Not appl. Not avl. / Not appl. Not avl. / Not appl. 10.00 Simple ACUITE BBB- | Stable | Reaffirmed
South Indian Bank Not avl. / Not appl. Cash Credit Unlisted RBI Not avl. / Not appl. Not avl. / Not appl. Not avl. / Not appl. 5.00 Simple ACUITE BBB- | Stable | Reaffirmed
SBM Bank (India) Ltd. Not avl. / Not appl. Cash Credit Unlisted RBI Not avl. / Not appl. Not avl. / Not appl. Not avl. / Not appl. 20.00 Simple ACUITE BBB- | Stable | Reaffirmed
Not Applicable INE16OZ07697 Non-Convertible Debentures (NCD) Unlisted MCA 18 May 2026 12.40 17 Apr 2029 25.00 Simple ACUITE BBB- | Stable | Assigned
Not Applicable INE16OZ07515 Non-Convertible Debentures (NCD) Unlisted MCA 28 Jan 2026 11.00 28 Jan 2029 0.02 Simple ACUITE BBB- | Stable | Reaffirmed
Not Applicable INE16OZ07507 Non-Convertible Debentures (NCD) Unlisted MCA 28 Jan 2026 11.00 28 Jan 2029 0.06 Simple ACUITE BBB- | Stable | Reaffirmed
Not Applicable INE16OZ07481 Non-Convertible Debentures (NCD) Unlisted MCA 28 Jan 2026 11.00 28 Jan 2029 0.57 Simple ACUITE BBB- | Stable | Reaffirmed
Not Applicable INE16OZ07499 Non-Convertible Debentures (NCD) Unlisted MCA 28 Jan 2026 11.25 28 Jan 2029 0.10 Simple ACUITE BBB- | Stable | Reaffirmed
Not Applicable INE16OZ07523 Non-Convertible Debentures (NCD) Unlisted MCA 28 Jan 2026 11.25 28 Jan 2029 0.21 Simple ACUITE BBB- | Stable | Reaffirmed
Not Applicable INE16OZ07564 Non-Convertible Debentures (NCD) Unlisted MCA 28 Jan 2026 10.50 28 Jan 2028 0.07 Simple ACUITE BBB- | Stable | Reaffirmed
Not Applicable INE16OZ07531 Non-Convertible Debentures (NCD) Unlisted MCA 28 Jan 2026 10.50 28 Jan 2028 0.08 Simple ACUITE BBB- | Stable | Reaffirmed
Not Applicable INE16OZ07556 Non-Convertible Debentures (NCD) Unlisted MCA 28 Jan 2026 10.75 28 Jan 2028 0.06 Simple ACUITE BBB- | Stable | Reaffirmed
Not Applicable INE16OZ07572 Non-Convertible Debentures (NCD) Unlisted MCA 28 Jan 2026 10.25 30 Jan 2027 0.19 Simple ACUITE BBB- | Stable | Reaffirmed
Not Applicable INE16OZ07549 Non-Convertible Debentures (NCD) Unlisted MCA 28 Jan 2026 10.25 30 Jan 2027 0.06 Simple ACUITE BBB- | Stable | Reaffirmed
Not Applicable INE16OZ07580 Non-Convertible Debentures (NCD) Unlisted MCA 28 Jan 2026 10.00 30 Jan 2027 0.13 Simple ACUITE BBB- | Stable | Reaffirmed
Not Applicable INE16OZ07598 Non-Convertible Debentures (NCD) Unlisted MCA 28 Jan 2026 10.00 30 Jan 2027 0.45 Simple ACUITE BBB- | Stable | Reaffirmed
Not Applicable INE16OZ07606 Non-Convertible Debentures (NCD) Unlisted MCA 28 Jan 2026 10.75 28 Jan 2028 0.04 Simple ACUITE BBB- | Stable | Reaffirmed
Not Applicable INE16OZ07614 Non-Convertible Debentures (NCD) Unlisted MCA 16 Mar 2026 12.00 16 Mar 2028 25.00 Simple ACUITE BBB- | Stable | Reaffirmed
Not Applicable INE16OZ07630 Non-Convertible Debentures (NCD) Unlisted MCA 13 Mar 2026 10.75 13 Mar 2028 0.02 Simple ACUITE BBB- | Stable | Reaffirmed
Not Applicable INE16OZ07648 Non-Convertible Debentures (NCD) Unlisted MCA 13 Mar 2026 10.25 15 Mar 2027 0.02 Simple ACUITE BBB- | Stable | Reaffirmed
Not Applicable INE16OZ07622 Non-Convertible Debentures (NCD) Unlisted MCA 13 Mar 2026 10.00 15 Mar 2027 0.12 Simple ACUITE BBB- | Stable | Reaffirmed
Not Applicable INE16OZ07689 Non-Convertible Debentures (NCD) Unlisted MCA 13 Mar 2026 10.00 15 Mar 2027 0.07 Simple ACUITE BBB- | Stable | Reaffirmed
Not Applicable INE16OZ07671 Non-Convertible Debentures (NCD) Unlisted MCA 13 Mar 2026 11.25 13 Mar 2029 0.02 Simple ACUITE BBB- | Stable | Reaffirmed
Not Applicable INE16OZ07655 Non-Convertible Debentures (NCD) Unlisted MCA 13 Mar 2026 11.25 13 Mar 2029 0.16 Simple ACUITE BBB- | Stable | Reaffirmed
Not Applicable INE16OZ07663 Non-Convertible Debentures (NCD) Unlisted MCA 13 Mar 2026 11.00 13 Mar 2029 0.46 Simple ACUITE BBB- | Stable | Reaffirmed
Not Applicable Not avl. / Not appl. Proposed Long Term Bank Facility Unlisted RBI Not avl. / Not appl. Not avl. / Not appl. Not avl. / Not appl. 21.14 Simple ACUITE BBB- | Stable | Reaffirmed
Not Applicable Not avl. / Not appl. Proposed Non Convertible Debentures Unlisted MCA Not avl. / Not appl. Not avl. / Not appl. Not avl. / Not appl. 25.00 Simple ACUITE BBB- | Stable | Assigned
Not Applicable Not avl. / Not appl. Proposed Non Convertible Debentures Unlisted MCA Not avl. / Not appl. Not avl. / Not appl. Not avl. / Not appl. 22.09 Simple ACUITE BBB- | Stable | Reaffirmed
Karnataka Bank Ltd Not avl. / Not appl. Secured Overdraft Unlisted RBI Not avl. / Not appl. Not avl. / Not appl. Not avl. / Not appl. 10.00 Simple ACUITE BBB- | Stable | Reaffirmed
Dhanlaxmi Bank Ltd Not avl. / Not appl. Secured Overdraft Unlisted RBI Not avl. / Not appl. Not avl. / Not appl. Not avl. / Not appl. 20.00 Simple ACUITE BBB- | Stable | Reaffirmed
Federal Bank Limited Not avl. / Not appl. Term Loan Unlisted RBI 25 Jun 2025 Not avl. / Not appl. 27 Jun 2028 3.74 Simple ACUITE BBB- | Stable | Reaffirmed
South Indian Bank Not avl. / Not appl. Term Loan Unlisted RBI 18 Mar 2025 Not avl. / Not appl. 25 Mar 2028 3.33 Simple ACUITE BBB- | Stable | Reaffirmed
Federal Bank Limited Not avl. / Not appl. Term Loan Unlisted RBI 09 Jul 2024 Not avl. / Not appl. 31 Dec 2026 1.79 Simple ACUITE BBB- | Stable | Reaffirmed
South Indian Bank Not avl. / Not appl. Term Loan Unlisted RBI 25 Feb 2026 Not avl. / Not appl. 25 Feb 2029 5.00 Simple ACUITE BBB- | Stable | Reaffirmed
Note:- For activities or ratings of instruments falling under the purview of Financial Sector Regulators other than SEBI, the grievance / dispute redressal mechanisms and investor protection mechanisms provided by SEBI shall not be available.
­

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