Product Quantum (Rs. Cr) (SEBI) Quantum (Rs. Cr) (Other FSR) Long Term Rating Short Term Rating Regulated By
Bank Loan Ratings 0.00 50.00 - ACUITE A1 | Upgraded RBI
Total Outstanding 0.00 50.00 - - -
Total Withdrawn 0.00 0.00 - - -
Note:- For activities or ratings of instruments falling under the purview of Financial Sector Regulators other than SEBI, the grievance / dispute redressal mechanisms and investor protection mechanisms provided by SEBI shall not be available.
 
Rating Rationale

­Acuite has upgraded its short term rating to 'ACUITE A1' (read as ACUITE A one) from 'ACUITE A2+' (read as ACUITE A two plus) on the Rs.50.00 Cr. proposed bank facilities of GRM Foodkraft Private Limited(GFPL).

Rationale for rating 
The rating upgrade reflects significant improvement in the group’s scale of operations, supported by strong growth in both domestic fast moving consumer goods and export businesses, resulting in healthy revenue expansion in FY2026. The rating further derives comfort from the strengthened financial risk profile, marked by substantial net worth accretion following the conversion of share warrants into equity in FY26, resulting in improved capital structure, comfortable leverage and healthy debt protection metrics. The rating also factors in the group’s established position in the basmati rice industry, experienced management, diversified geographical presence, growing branded product portfolio and extensive domestic distribution network.

These strengths are, however, constrained by the working capital-intensive nature of operations, exposure to agro-climatic and paddy price risks, and forex fluctuation risk inherent in export operations.


About The Company

Incorporated in 2020, GRM Foodkraft Private Limited (GFPL) serves as the group's dedicated domestic FMCG arm. The company markets basmati rice under the "10X Zarda King" brand and various staples such as atta, besan, maida, sooji, dalia, poha and edible oils under the "10X" brand. The company has also launched ready-to-cook products including Biryani Kits and other convenience food offerings. The company has a domestic distribution network of 176 distributors and more than 1.03 lakh retail touchpoints across India.  It is promoted by Mr. Vedant Garg, Mr. Atul Garg, Mr. Tarun Singh, Mr. Anurag Tewari and Ms. Nidhi. 

 
About the Group
GRM Group comprises of GRM Overseas Limited and its three subsidiaries namely GRM International Holding Ltd. (GIHL, UK), GRM Fine Foods Inc. (GFFI, USA) & GRM Foodkraft Pvt. Ltd. (GFPL, India). The group is engaged in milling, processing and distribution of basmati rice in domestic and overseas markets. It exports to more than 55 countries majorly across in Middle East and Europe. The domestic business is conducted through GRM Foodkraft Pvt Ltd under their flagship brand-name 10X, offering essential consumer goods and kitchen necessities, encompassing rice, spices, atta(flour), and ready-to-eat products. The international operations are run through GRM International Holding Ltd. (GIHL, UK), GRM Fine Foods Inc. (GFFI, USA).
 
Unsupported Rating
­Not Applicable
 
Analytical Approach

Extent of Consolidation
•Full Consolidation
Rationale for Consolidation or Parent / Group / Govt. Support

Acuité has consolidated the business and financial risk profiles of G R M Overseas Limited with its three subsidiaries GRM International Holding Ltd. (GIHL, UK), GRM Fine Foods Inc. (GFFI, USA) & GRM Foodkraft Pvt. Ltd. (GFPL, India). The consolidation is in view of common management, operational & financial linkages between the entities. 

Key Rating Drivers

Strengths

Experienced management and established brand presence in the agri-food industry
GRM group benefits from the extensive experience of its promoters, who have over four decades of experience in the agri-food industry. The company has established a strong presence in the basmati rice segment and caters to customers across domestic and international markets through a well-developed distribution network spanning across key geographies, including the UK, USA and the Middle East. Further, to enhance the presence of the group in domestic market the group is planning strategic investments in brands such as digital first D2C brands, lifestyle brands, wellness–focused brands and other consumer facing opportunities. Its longstanding relationships with reputed retail chains and trading partners, coupled with established relationships with suppliers and customers, support business stability and market reach.


Acuité believes that the company's experienced management, strong brand presence and enduring stakeholder relationships will continue to support its business risk profile.

Growing operating performance
The group's operating performance improved significantly in FY2026, with revenue increasing by ~31% to Rs.1,769.20 crore from Rs.1,348.19 crore in FY2025, driven by strong growth across both domestic and export segments. The domestic business witnessed robust expansion, increasing its contribution to over 51% of total revenue in FY2026, supported by an extensive distribution network and a growing portfolio of branded FMCG products.

The group continues to strengthen its presence across domestic and international markets through brands such as Himalayan River, Tanoush and 10X, while maintaining a strong position in the basmati rice export segment with operations spanning over 55 countries. Although the EBITDA margin moderated to 6.58% in FY2026 from 7.30% in FY2025 due to strategic investments towards brand building and market expansion, profitability remained healthy with a PAT margin of 4.30% in FY2026.

Acuité believes the group's operating performance will continue to benefit from increasing domestic market penetration, growing contribution from branded products and diversified geographical presence.

Healthy financial risk profile
The group's financial risk profile remained healthy in FY2026, supported by a strengthened net worth, comfortable leverage and healthy debt protection metrics. Net worth improved significantly to Rs.603.22 crore as on March 31, 2026, from Rs.425.61 crore as on March 31, 2025, driven by profit accretion and conversion of share warrants aggregating to Rs.136.05 crore into equity shares, which enhanced the capital structure and financial flexibility. Despite total debt remaining largely stable at Rs.367.63 crore as on March 31, 2026 (Rs.364.16 crore as on March 31, 2025), gearing improved to 0.61 times from 0.86 times, while TOL/TNW improved to 0.92 times from 1.13 times. Debt protection metrics remained comfortable with interest coverage and debt service coverage ratio at 5.58 times and 4.32 times, respectively, in FY2026, while Total Debt/EBITDA improved to 2.90 times from 3.45 times in FY2025.


Acuité believes the group's financial risk profile will continue to remain healthy, supported by strong capitalization, moderate leverage and healthy profitability.


Weaknesses

Working capital intensive nature of operations
The group's operations remain working capital intensive, as reflected by gross current asset days of 217 in FY2026 (FY2025: 232 days), primarily due to high inventory requirements associated with paddy procurement, ageing of basmati rice and maintenance of adequate stock levels. Although debtor days improved to 119 days in FY2026 from 130 days in FY2025, receivables remain elevated owing to the export-oriented nature of operations. Nevertheless, reliance on fund-based working capital limits remained moderate at ~71.23% over the 12 months ended March 2026.

Acuité expects the working capital intensity to remain high over the medium term considering inventory holding requirements and the increasing scale of domestic and export operations.

Exposure to agro-climatic and inventory risks
The group's operations remain exposed to agro-climatic risks as paddy, its key raw material, is a seasonal crop whose availability and pricing are significantly influenced by monsoon conditions. Further, the requirement to maintain substantial inventory levels for the basmati rice business exposes the group to inventory holding and price fluctuation risks.

Exposure to export market, foreign exchange and regulatory risks
The group derives a significant portion of its revenue from exports, exposing it to risks associated with economic conditions, demand fluctuations and regulatory changes in key overseas markets. Further, profitability remains susceptible to adverse movements in foreign exchange rates, given the sizeable export oriented nature of operations.

Rating Sensitivities

Potential triggers (individual or collective) for an upward rating action:
  • ­Sustained improvement in operating performance with revenues reaching above ~Rs.3000 Cr along with improvement in the profitability margins.
  • Improvement in the working capital cycle.
Potential triggers (individual or collective) for a downward rating action:
  • ­Deterioration in operating performance with revenues falling below ~Rs.1500 Cr or decline in profitability margins.
  • Any substantial increase in debt-funded investments, acquisitions or expansion plans resulting in weakening of the capital structure and debt protection metrics.
  • Further elongation in working capital cycle or increased reliance on working capital borrowings.
Liquidity Position
Strong

The group continues to maintain a strong liquidity position marked by healthy cash accruals of Rs.79.51 Cr against its minimal repayment obligation of Rs.0.91 Cr during the same period. Going forward, the accruals are expected to remain healthy in the range of Rs.91-101 Cr in FY27 & FY28 against minimal repayment obligation of ~Rs.0.91 Cr during the same period. The reliance on working capital is moderate for fund based facilities at ~71.23% and low for non-fund based facilities at ~30.20% for the past 12 months ending March 2026. The current ratio stood healthy at 2.33 times and maintained cash and bank balances of Rs.25.11 Cr as on March 31, 2026. The liquidity profile also received support from the equity funds infused through conversion of warrants during FY2026.

Going forward, liquidity is expected to remain strong on account of healthy cash accrual generation, strengthened capital structure and moderate reliance on working capital facilities.

 
Outlook: Stable
­
 
Other Factors affecting Rating
­None
 

Particulars Unit FY 26 (Actual) FY 25 (Actual)
Operating Income Rs. Cr. 1769.20 1348.19
PAT Rs. Cr. 76.04 61.24
PAT Margin (%) 4.30 4.54
Total Debt/Tangible Net Worth Times 0.61 0.86
PBDIT/Interest Times 5.58 5.95
Status of non-cooperation with previous CRA (if applicable)
­Not Applicable
 
Any Other Information
­None
 
Applicable Criteria
• Application Of Financial Ratios And Adjustments: https://www.acuite.in/view-rating-criteria-53.htm
• Consolidation Of Companies: https://www.acuite.in/view-rating-criteria-60.htm
• Default Recognition: https://www.acuite.in/view-rating-criteria-52.htm
• Manufacturing Entities: https://www.acuite.in/view-rating-criteria-59.htm
Note on complexity levels of the rated instrument

Date Name of Instruments/Facilities Term Amount (Rs. Cr) Rating/Outlook
21 Apr 2025 Proposed Bills Discounting Short Term 50.00 ACUITE A2+ (Reaffirmed)
22 Jan 2024 Proposed Bills Discounting Short Term 50.00 ACUITE A2+ (Reaffirmed)
12 Jan 2024 Proposed Bills Discounting Short Term 50.00 ACUITE A2+ (Assigned)
­

Lender’s Name ISIN Facilities Listing Status Regulated By Date Of Issuance Coupon Rate Maturity Date Quantum
(Rs. Cr.)
Complexity Level Rating
Not Applicable Not avl. / Not appl. Proposed Bills Discounting Unlisted RBI Not avl. / Not appl. Not avl. / Not appl. Not avl. / Not appl. 50.00 Simple ACUITE A1 | Upgraded ( from ACUITE A2+ )
Note:- For activities or ratings of instruments falling under the purview of Financial Sector Regulators other than SEBI, the grievance / dispute redressal mechanisms and investor protection mechanisms provided by SEBI shall not be available.


*Annexure 2 - List of Entities (applicable for Consolidation or Parent / Group / Govt. Support)

­
Sr.No. Company Name
1 GRM Overseas Limited
2 GRM Foodkraft Pvt. Ltd., India
3 GRM International Holding Ltd., UK
4 GRM Fine Foods Inc, USA
 

Contacts

List of instruments and names of regulators of the instruments

© Acuité Ratings & Research Limited. All Rights Reserved.www.acuite.in