Product Quantum (Rs. Cr) (SEBI) Quantum (Rs. Cr) (Other FSR) Long Term Rating Short Term Rating Regulated By
Bank Loan Ratings 0.00 28.38 ACUITE BBB- | Negative | Reaffirmed - RBI
Bank Loan Ratings 0.00 26.62 Not Applicable | Withdrawn - RBI
Total Outstanding 0.00 28.38 - - -
Total Withdrawn 0.00 26.62 - - -
Note:- For activities or ratings of instruments falling under the purview of Financial Sector Regulators other than SEBI, the grievance / dispute redressal mechanisms and investor protection mechanisms provided by SEBI shall not be available.
 
Rating Rationale

­Acuité has reaffirmed its long-term rating of ‘ACUITE BBB-’ (read as ACUITE triple B minus) on the Rs.28.38 Cr. bank facilities of Asianet News Network Private Limited (ANNPL). The outlook is revised from 'Stable' to 'Negative'.

Acuité has withdrawn its long-term rating on the Rs.19.26 Cr. bank facilities of Asianet News Network Private Limited (ANNPL) without assigning any rating as the instrument is fully repaid. The rating is being withdrawn on account of request received from the issuer and No Dues Certificate received from the banker.

Acuité has also withdrawn its rating on the proposed long-term bank facilities of Rs.7.36 Cr. of Asianet News Network Private Limited (ANNPL) without assigning any rating as it is a proposed facility. The rating has been withdrawn on account of the request received from the issuer.

 The rating has been withdrawn as per Acuite's policy of withdrawal of ratings as applicable to the respective instrument/facility.

Rationale for rating 
The revision in outlook from ‘Stable’ to ‘Negative’ considers the deterioration in operating performance with decline in revenues and reporting of operating losses in 9MFY2026. The rating reaffirmation factors in the moderate financial risk profile marked by moderate net worth, comfortable leverage and adequate liquidity. The credit profile also benefits from the company’s established presence in the regional news broadcasting segment with a strong position in the Malayalam market and stable presence in the Kannada segment. However, the rating remains constrained by moderation in revenues and contraction in operating margins due to elevated cost structure along with subdued operating performance and losses reported in 9MFY2026 which are estimated to continue in FY2026. Further, significant exposure towards group entities in the form of inter-corporate deposits, and accrued interest income, the risk of recovery of the same continues to weigh on the credit risk profile. The working capital operations remain intensive with substantial funds tied up in loans and advances, resulting in reliance on working capital borrowings. The rating is also constrained on account of company's exposure to intense competition in the media industry. 


About the Company
­Incorporated in 2008 and based in ­­Kerala, Asianet News Network Private Limited (ANNPL) is a South India’s leading news organization, company is engaged in regional news channels and newsprint. The news media business of the company includes broadcast two FTA (free-to-air) channels named as Asianet News and Asianet Suvarna News. Asianet News is the leader in the Malayalam news industry that has been in existence for around 20 years while Suvarna News serves the Kannada audience. Mr. Frank Pettakkatt Thomas and Mr. Neeraj Kohli are the director of company.
 
Unsupported Rating
­Not Applicable
 
Analytical Approach
­­­Acuite has considered standalone business and financial risk profile of Asianet News Network Private Limited (ANNPL).
 
Key Rating Drivers

Strengths

­Established market position and long track record of operations
Asianet News Network Private Limited (ANNPL) is a subsidiary of Asianxt Digital Technologies Private Limited (ADTPL) (Formerly Asianet News Media & Entertainment Private Limited (ANMEPL)) which is owned by Jupiter Capital Private Limited (JCPL). ANNPL handles two news channels in Kannada and Malayalam namely Asianet news (Malayalam) and Asianet Suvarna News (Kannada). Asianet News has an established track record of almost three decades in news channel business. ANNPL is managed by Mr. Frank Pettakkatt Thomas and Mr. Neeraj Kohli. The extensive experience of the directors has helped company in establishing strong relationship with its various stakeholders. The company has two subsidiaries namely Kannada Prabha publications limited (KPPL) and Asianet Media and entertainment FZ LLC(AMEFLLC). KPPL operates a newspaper named Kannada Prabha. Major revenue stream of ANNPL is advertisement incomes. ANNPL is market leader in Malayalam news channel industry and one of the top three news channel in Kannada news channel industry. 
Acuite believes that ANNPL will continue to benefit from its long track record of operations, extensive experience of the management and established market position in Malayalam and Kannada news channel industry.

Moderate financial risk profile
The financial risk profile of the company remains moderate, supported by comfortable capital structure and improving leverage indicators. The net worth increased to Rs.132.58 Cr. in FY2025 from Rs.122.60 Cr. in FY2024, driven by healthy profit accretion. The total debt reduced to Rs.37.43 Cr. in FY2025 from Rs.48.09 Cr. in FY2024. The debt-equity ratio stood healthy at 0.28 times in FY2025. Debt protection metrics strengthened, supported by lower interest burden. Interest coverage improved to 6.06 times in FY2025 from 2.85 times in FY2024, while Debt/EBITDA improved to 1.14 times from 1.49 times. However, the moderation in EBITDA remains a constraining factor, partially offset by lower debt levels. As on March 31, 2026 (Est.), while the gearing is expected to remain healthy at ~0.24 times, coverage indicators are expected to moderate with interest coverage ratio at ~1.65 times and debt service coverage ratio (DSCR) at ~0.57 times. Overall, the financial profile is expected to remain moderate with adequate cushion in leverage and coverage indicators.


Weaknesses

Moderation in operating performance with operating losses estimated in FY2026
The company reported moderation in operating income in FY2025 which stood at Rs.177.21 Cr. as compared to Rs.183.72 Cr. in FY2024, primarily due to lower contribution from the content segment and moderation in advertisement revenues following a decline in channel viewership rankings. The FY2026 estimated revenue stood at ~Rs.140 Cr. At the operating level, profitability weakened during the year, as reflected in the EBITDA margin declining to 7.89% in FY2025 from 11.60% in FY2024. The contraction in operating margin was mainly on account of elevated operating expenses, including higher selling expenses and increased spends on initiatives such as landing page activities. However, at the net level, profitability improved, with PAT margin increasing to 10.50% in FY2025 from 5.51% in FY2024. The improvement was largely driven by higher non-operating income in the form of interest income on inter-corporate deposits extended to group entities, along with lower finance costs, which together offset the pressure at the operating level. Going forward, as per FY2026 (estimates) the operating performance further subdued with operating loss of ~Rs.3.82 Cr , and net losses of around Rs.(2.64) Cr. Acuite believes, the operating performance of the company would remain subdued in near to medium term on account of demand side challenges and stiff competition.

Working capital intensive nature of operations
The company’s working capital operations remain intensive, as reflected in a high Gross Current Asset (GCA) cycle of 316 days in FY2025. The debtor days increased to 87 days in FY2025 from 82 days in FY2024, indicating relatively stretched receivables, which is typical in the media industry due to longer credit cycles from advertisers. A significant portion of current assets is also represented by loans and advances (inter corporate deposits), which remained high at Rs.104.02 Cr. as on 31st March 2025, further elongating the working capital cycle. The average utilization of the bank limits stood high, for fund based limits it stood at ~94.63% and for non-fund based limits it stood at 100% for the last 06 months ending Jan 2026.

High exposure to group companies
ANNPL has extended financial support to its subsidiary company Kannada Prabha Publications Limited (KPPL) and its holding company Asianxt Digital Technologies Private Limited (ADTPL) in the form of inter corporate deposits (ICDs) of Rs.104.02 Cr. (net of provision) as on March 31, 2025 which is ~78.46 per cent of net worth. Considering the weak financial position of KPPL, company has made provision of Rs.13.45 Cr. on the ICDs extended to KPPL and interest income from KPPL ICDs is also recognised on accrual basis. However, the company has received interest of Rs.7.55 Cr. in FY2026 (estimates), Rs.13.45 Cr. in FY2025 and Rs.6.00 Cr. in FY2024 from KPPLs available surplus. Acuité believes that the timely recovery of ICDs extended to group companies would remain key rating monitorable going ahead.

Exposure to intense competition in the media industry
ANNPL operates in a highly competitive and fragmented news broadcasting industry with the presence of several established regional and national players. Sustaining viewership share requires continuous investment in content quality, technology, and marketing initiatives. Further, intense competition exerts pressure on advertisement rates and audience retention, thereby impacting revenue growth and operating margins, especially during periods of muted advertising demand.

Rating Sensitivities

Potential triggers (individual or collective) for an upward rating action:
  • ­Improvement in operating performance with revenues reaching above ~Rs.200 Cr. along with improvement in the profitability margins.
  • Improvement in the working capital cycle.
Potential triggers (individual or collective) for a downward rating action:
  • ­Deterioration in operating performance with revenues falling below ~Rs.120 Crs or decline in operating margins.
  • Any further increase in exposure to group entities or deterioration in recoverability of inter-corporate deposits, impacting liquidity and financial flexibility.
  • Further elongation in working capital cycle or increased reliance on working capital borrowings, leading to weakening of liquidity profile.
Liquidity Position
Adequate

The company has an adequate liquidity position marked by the sufficient net cash accruals of Rs.25.54 Cr. in FY2025 against its maturing debt obligation of Rs.11.69 Cr. during the same period. Going forward, the accruals are expected to remain in the range of Rs.4.10-6.51 Cr. in FY26 & FY27 against its maturing obligation of ~Rs.11.04 Cr. and ~Rs.3.76 Cr. during the same period. The reliance on working capital limits stood high, for fund based limits it stood at ~94.63% and for non-fund based limits it stood at 100% for the last 06 months ending Jan 2026. The current ratio stood below unity at 0.89 times, and cash balance stood at Rs.0.98 Cr. as on 31st March 2025.

 
Outlook: Negative
­
 
Other Factors affecting Rating
­None
 

Particulars Unit FY 25 (Actual) FY 24 (Actual)
Operating Income Rs. Cr. 177.21 183.72
PAT Rs. Cr. 18.60 10.13
PAT Margin (%) 10.50 5.51
Total Debt/Tangible Net Worth Times 0.28 0.39
PBDIT/Interest Times 6.06 2.85
Status of non-cooperation with previous CRA (if applicable)
­Not Applicable
 
Any other information
­None
 
Applicable Criteria
• Default Recognition :- https://www.acuite.in/view-rating-criteria-52.htm
• Service Sector: https://www.acuite.in/view-rating-criteria-50.htm
• Application Of Financial Ratios And Adjustments: https://www.acuite.in/view-rating-criteria-53.htm
Note on complexity levels of the rated instrument

Date Name of Instruments/Facilities Term Amount (Rs. Cr) Rating/Outlook
21 Feb 2025 Cash Credit Long Term 25.00 ACUITE BBB- | Stable (Reaffirmed)
Term Loan Long Term 19.26 ACUITE BBB- | Stable (Reaffirmed)
Proposed Long Term Bank Facility Long Term 10.74 ACUITE BBB- | Stable (Reaffirmed)
24 Nov 2023 Cash Credit Long Term 25.00 ACUITE BBB- | Stable (Assigned)
Term Loan Long Term 30.00 ACUITE BBB- | Stable (Assigned)
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Lender’s Name ISIN Facilities Listing Status Regulated By Date Of Issuance Coupon Rate Maturity Date Quantum
(Rs. Cr.)
Complexity Level Rating
Federal Bank Limited Not avl. / Not appl. Cash Credit Unlisted RBI Not avl. / Not appl. Not avl. / Not appl. Not avl. / Not appl. 23.50 Simple ACUITE BBB- | Negative | Reaffirmed | Stable to Negative
Not Applicable Not avl. / Not appl. Proposed Long Term Bank Facility Unlisted RBI Not avl. / Not appl. Not avl. / Not appl. Not avl. / Not appl. 7.36 Simple ACUITE Not Applicable | Withdrawn
Federal Bank Limited Not avl. / Not appl. Term Loan Unlisted RBI 28 Sep 2025 Not avl. / Not appl. 24 Nov 2030 4.88 Simple ACUITE BBB- | Negative | Reaffirmed | Stable to Negative
Federal Bank Limited Not avl. / Not appl. Term Loan Unlisted RBI 28 Sep 2022 Not avl. / Not appl. 07 May 2026 19.26 Simple ACUITE Not Applicable | Withdrawn
Note:- For activities or ratings of instruments falling under the purview of Financial Sector Regulators other than SEBI, the grievance / dispute redressal mechanisms and investor protection mechanisms provided by SEBI shall not be available.
­

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